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A Closer Look at the Role of PHP Development in Enterprise Applications

With the internet quickly becoming our primary source of content of any size or shape, the use of online business portals has increased manifold. The current state of user engagement has created the need to make websites and applications more dynamic and less static. PHP makes it easier for web developers meet those requirements and create dynamic websites. Short for Hypertext Preprocessor, PHP is a service-side open source programming language that is used to improve and enhance the web surfing experience. Compared to other programming languages that require complex and tedious scripting, PHP is an easy language that gives you maximum control over websites and works well with other languages and databases. According to a survey conducted by W3Techs, 81.8% websites are using PHP as their core programming language.   PHP’s Popularity This raises the question, why is PHP so popular in the web development world, and why should enterprises use this language to build their business applications? Here are the top four reasons.   It’s Easy One of the top reasons why most developers prefer PHP over other scripting languages is because it is easy to read and understand, and is based on both C and Perl. The dual experience of C and Perl makes development twice as easier than any other complex programming language.   Maximum Control Compared to other languages in the programming arena, PHP provides more control over websites and web applications and lets you complete the same functions with lesser lines of code.   Cross-Service Compatibility Another reason why PHP is usually the most preferred programming language is that it works well with other languages like...

iOS or Android – What First?

With an ever-increasing number of mobile device users, mobile application development is becoming progressively competitive and is considered one of the largest tech industries in the world. If you are looking to get an app built for your business, your first and obvious consideration would be, which platform should you opt for first, iOS or Android? Both iOS and Android apps have their own set of pros and cons, so it is necessary to have a good understanding of what each platform offers that the other doesn’t. Being a web and mobile apps development company ourselves, we have seen customers facing short and long term challenges due to lack of understanding, first hand. Some scenarios may even require getting apps built for both platforms simultaneously. Let’s take a closer look at the various criteria that need to be considered to decide what platform your mobile app should be developed on first. Global Market Share and User Base The Android platform occupies a very large global user base, taking up almost 85% of the mobile devices market share  all over the globe. However, the majority of iOS users is from a higher income group that is willing to spend more on applications. On the other hand, a large portion of Android users is from developing nations and lower income groups. Your target audience is one of the first and most important considerations before you start building your app, so choose your platform and market wisely. Type of Revenue Model Most of us build apps to earn some money from it in the long run. The revenue model used for apps may differ,...

Drupal for Intranet Development

Drupal, a content management system, is used by a number of website owners. Drupal is mostly used to create informational sites and social media sites, and not those regular content websites that we see.  But that’s not the only area where you look up to Drupal. True, we have seen the platform make web development be a lot easier from easy customizations to lowering the cost of ownership significantly. However, the myriad range of ways Drupal can be used is what we need to be thinking about. Did you know for instance that Drupal is available as open source? It means that you can customize it as necessary. But how effective is Drupal when it comes to using it for intranet development? For us, we need to understand that this CMS can be a great bet for even developing your intranet system. Building your own intranet system How does your organization look at increasing productivity? Most often, organizations tinker with working processes or buy in new equipment to boost productivity. Yes, we have the periodic bonuses and appreciation that keep employees on track. But doesn’t your company need more? What about investing in a structure that helps increase collaboration, information sharing and continuity? We need to look at how a reliable intranet system can benefit you. With an intranet system, employees can get access to important information easily and perform work systematically. There is a track of every work that’s due and deadlines that are to be met.  Employees can share updates with others and there is an environment where team members are updated with what others are up...

How to Improve Magento User Experience & SEO

In our many years of experience developing Magento eCommerce portals, we have noticed a trend: Clients are often more focused on getting their Magento eCommerce website up and running than worrying about the small details associated with optimization. Understandably, eCommerce is becoming an increasingly large share of how consumers spend their income. This diagram created by Turnkey Titan helps to illustrate that point: It stands to reason that you, as a business owner, want to ensure that your eCommerce portal is live and functional – and as quickly as possible! But the development of an effective eCommerce website does not begin and end with its deployment; rather, it is an ongoing process that requires constant attention to optimization strategies. Magento Optimization Tips & Tricks There are a number of tips and tricks you can implement to optimize your Magento platform. Some of the tips we are about to share may seem trivial. But as your eCommerce revenue grows, those minor tweaks and adjustments can translate into thousands – if not millions – of dollars. For the purpose of this article, we will be reviewing: Tips for Optimizing Your Magento Portal for the Best User Experience Tips for Optimizing Your Magento Portal for SEO When customers have a positive experience on your eCommerce website, it encourages them to: Spend more money per transaction Share your products or services on social media Return later for repeat transactions Optimizing your eCommerce business for the best user experience will pay dividends. When your Magento eCommerce website is also optimized for SEO, you increase revenue in tandem with your exposure through organic search. And...

Mobile Commerce – What’s your Magento Store Strategy?

Within any form of work in the digital sphere, the rise of mobile is hard to ignore. We used to be sure of how people interacted with companies, but with the advent of portable technology and mobile commerce, we now are less sure of who is interacting with what, and when. Having worked on hundreds of Magento eCommerce projects ourselves, we feel it is more important than ever to make sure your Magneto set up has a fully functional mobile strategy, and in this article we will discuss a little bit about why Magento is the perfect platform for you to use. Magento mobile development – why do you need a mobile strategy? The world is changing and the rise of smartphones has revolutionised the way people buy and therefore how we promote and market our products. You will need to be sure your Magento mobile strategy is ready, fully optimised and has the customer in mind at all times. Some facts below indicate the exponential growth of mobile shoppers over the years. Source: Magento It’s predicted that mobile commerce will account for 15% of all online sales in 2015 if the rate of traffic increase stays the same. Mobile commerce figures for 2014 were 81% higher than they were in 2011 It’s clear therefore that if you don’t have a mobile strategy – you are missing out on a lot of potential traffic and sales. In today’s world, mobile statistics are easily trackable and measurable and mCommerce is rising in popularity. You do not want to risk being left behind by the competition when it comes to accessing your...

Top 5 Cross Platform Tools For Developing Mobile Apps

In this post, we are looking at cross platform tools to develop mobile apps, and some of the best available and on the market today. Cross platform mobile technologies help you build mobile apps for multiple mobile operating systems using just one code-base and a programming language of your choice. All you need is the assistance of an experience mobile apps development agency to guide you through The Top 5 cross platform tools for mobile apps post will explain the key features and highlights of each of the apps – looking at why they’re amongst the best, what you can expect from using them and what kind of applications are possible with them. PhoneGap PhoneGap is free, open source software that allows you to create apps for 8 different platforms, including OS, Android & Blackberry amongst others Key features Some of PhoneGap’s key features involve a lot of integration with APIs of the various operating systems. The accelerometer, compass and geolocation services of modern systems are all available for apps made with PhoneGap Benefit of using PhoneGap PhoneGap is completely free to use – and it goes some way to explaining its popularity. Another benefit it that it’s not wholly owned by Adobe, so gets great support and is wholly based on the open-source Apache Cordova project. Some high profile apps were created using PhoneGap, and you can find out more by visiting the PhoneGap apps list. Appcelerator Titanium More than 70,000 apps across all stores have been made the Appcelerator Titanium, so it’s another great option for support as well as the number of function it provides. Key...