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Tips for Hiring Offshore Developers

Tips for Hiring Offshore Developers

If you are looking for ways to save up funds for the development of your company, increase operational capacity and free up your key staff to work upon more important tasks, offshore outsourcing could be the bang for your buck! Offshore developers can help you save money and get your work done quickly. Making your work go offshore is different than outsourcing. Offshore Vs. Outsource Often, the terms offshore and outsourcing are used interchangeably but subtle differences exist. Outsourcing is when your compadecides to hire someone to do some work within your own country. If you hire an online contractor or agency to work on a project within your own country, it’s outsourcing. When a company obtains its services or products from outside the country where the company is established, is termed as offshore outsourcing or simply offshore development. The low cost services offered by countries like India is why companies love to offshore telemarketing services to that region. It spares them the high labour costs and is one example of offshore development.  Why Offshore? One of the prime reasons why any firm opts to offshore jobs is to reduce costs. A typical U.S. accountant would be paid an annual salary of $62,000 to do a particular job in a year; the same job could be done by an accountant in India for around $5,000 per year. This means that the organization saves $57,000 just by offshoring the job to a different country. If you can offshore the hands on projects, you can have your in-house team focus instead on the bigger picture and implement strategic decisions that can...
Website Development: Changing Trends 2015

Website Development: Changing Trends 2015

How should your website look? Today, with newer technologies coming in and user engagement being a key driver, companies are focusing on building just the right website design. In this quest, website development has just got a big leap and 2015 is host to some major developments. Website designing and development is a job that is constantly evolving. There are new trends every year, and some peter out, because they looked good only in theory; while others become so much a part of the Internet that it is difficult to imagine the Web without them. Here are the six biggest trends in website development in 2015: Big and Minimalistic One of the most evident changes you will have noticed is that everything has become minimalistic and big. This change can be attributed partly to Apple, and partly to the trend towards going minimalistic. Today you will find websites have hardly a few words on their home page, with their menu buttons obscurely hidden away or taking up a very small screen space. The Google Nexus too pushed minimalism to another level of popularity. Unusual and clean fonts have also become the new big thing. A background of imagery or video under very few words seems to be the fad. Big is the new beautiful, clearly. One Page Website designs are in fact getting more popular today. Integration and Customization of Google Maps This trend has taken the industry by storm. Every website today has Google Maps integration. You can find the address or location of the business on their website through this integration. It is often customized to go...
Tips for Start-ups to Outsource Development

Tips for Start-ups to Outsource Development

What does your startup do to increase its profits? For most startups, the question remains where should they invest and focus first. It’s always hard at the beginning. As an organization on a growth spurt, you need to establish a strong foundation. Aim to accumulate viable resources and invest in judicious use of resources. Businesses often follow the method of ‘outsourcing’ to save both time and money with the intention of increasing their brand value at the same time. An intesting point here is that for outsourcing to work, you’ll need to think of the outsourcing team as an extension to your organization than an indeendant one. Being integrated will help in better decision making, something that we all look forward to when running a startup. How Does Outsourcing Work? Outsourcing helps reduce costs and time by transferring work outside the organization rather than completing it internally. Here is how it works. If you’re bad at baking a cake and you need to bake a dozen of them, don’t bother yourself with the chemistry involved. You could rather approach someone who has an expertise in it and offer them a share of the sales in return. Most startups for instance may not have a marketing team. Creating awareness and publicizing your product can be a tedious task and a very expensive one at that. How does an organization achieve the publicity they require with not experiencing a huge blow to their financial budget? It’s simple, by simply outsourcing the task to an organization that has the expertise in that area. This would save both time and money for the...
5 Essential Skills Every Offshore Developer Must Have

5 Essential Skills Every Offshore Developer Must Have

Offshoring makes software development solutions seem cheaper and faster. This isn’t quite the case if you haven’t hired the right offshore developer. So what are those ingredients that every offshore developer must have? A key to efficiency and meeting deadlines is a skilful offshore developer. Lets look at those 5 essential skills an offshore developer needs to have. 1.1. Refactoring An offshore developer needs to be well versed in refactoring. Old codes do not become obsolete. They are rather reusable but only via proper refactoring. Proper control of the code needs to be the offshore developer’s asset. New codes and libraries might test the technical abilities of the developer but then refactoring an old code allows independence over the code’s influence. 1.2 Testing It is always a question of whether testing should also be included in the skill checklist. But then as working processes transform, testing needs to be leveraged on a larger scale of cutting down on unwanted and unnecessary tests. Testing however also will have its usual functions of fixing bugs and writing better codes. Only if offshore developers are equipped with testing, can they streamline their working methodology into a smooth process. There is a different complete department of testers but then developers need to find an intersecting line between this department and theirs. Too much of reiterations can be checked if the testing can be done prior to it being tested by the specific department for bugs and troubleshooting. 1.3. Ability to leverage existing code Leveraging from existing codes can save time and money required to build new codes and new libraries. The offshore developer needs...
Understanding Digital Marketing Ecosystem for Enterprises

Understanding Digital Marketing Ecosystem for Enterprises

According to a report by Econsultancy, every three in 10 companies outsource their display (28%) and paid search (30%) advertising initiatives to agencies. Also, 62% of companies outsource their content marketing as per a report by the Content Marketing Institute (CMI).   This is proof that companies have started to realize the benefits of outsourcing digital marketing which is driving them to shift from doing the work in-house to outsourcing the work. But, what are the advantages of digital marketing outsourcing and how should one choose the right agency? Read on to find out. 1. Knowledge: No one person can have all the knowledge. To make a digital marketing team in the present day, you require graphic designers, copywriters, social media experts, SEO specialists, project managers, and media buying experts as well as strategies and software for automated marketing. But, by outsourcing digital marketing, you get all this as one team which is ready to work with you with minimal attention from your side. You just need one in-house person who gets the team utilized and takes the digital marketing efforts to the web. 2. Expense: It is costly to choose in-house personnel for digital marketing services as digital marketing needs digital tools. It is not just the MacBook that is expensive; the cloud-based software required to do the job is also expensive. Besides this, the marketing team further requires the latest computer hardware, a robust file server on the cloud, a task management system, a reporting system, and a filing system which means that you require an IT support person to make it all work. The costs of all this can run...
Why You Should Invest In Building a Digital Product?

Why You Should Invest In Building a Digital Product?

The world now spends more time glued to their smart phones and laptops than anything else. The Forbes 100 list is dominated by tech titans who have dropped out from Ivy League colleges and started their own ventures. The uncanny similarity among most of them is that they got super rich offering digital products. Clearly, the market for digital products is sky-rocketing and you will do good to jump on the bandwagon. So what all are classified as digital products? All your eBooks, online tutorials, websites, music, mobile apps, software, graphic designs, online media can be classified as digital products. And that includes products like Facebook and Whatsapp. The market size for digital products is a good bit. Here are the advantages of building a digital product over a tangible product.   They are Easier to Manage Since the entire product is online they are a lot easier to manage. Starting from creating them to selling them the entire process is hassle free and can be done from anywhere in the world with a laptop in front. Sounds like such a lucrative proposition doesn’t it? It is. One of the biggest problems of manufacturing tangible products is setting up a factory. This in itself is a humongous task and you need to first get the land, then build the factory and get all the machinery and labour and then only you can start production. So it’ll take at least 2 years for your idea for your grand idea to see light of the day. That provided if all these processes go on smoothly and there are no regulatory or land acquisition...