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Outsourcing Development? Tips to Protect your IP

Outsourcing Development? Tips to Protect your IP

There are plenty of ways to protect the Intellectual Property for the outsourced development work! Introduction   Information Technology outsourcing accounts for 72.3% of the technology outsourcing spendings (USD 88.9 billion) in 2017, according to recent reports from Statista. Outsourcing is an imperative part of the global world. It is viable and often a necessary option for businesses looking to expand their product-range or services. However, this option comes with a caveat if not handled properly— the potential risk to your Intellectual Property (IP). Since the developed application is your property, it becomes necessary to take some steps to ensure the property remains under your ownership. Irrespective of whether your company is a startup or up-and-running company it is advised to seriously consider IP protection. Your outsourcing contracts must include clauses and thoughts that help you to protect your IP. While most of the IP protection processes are time consuming and expensive, it may prove worthwhile step at a later stage. IP are assets and have significant value and must be protected; here are some tips and steps that would provide some inputs to keep your IP rights intact. IP Rights and Outsourcing There are many reasons for outsourcing technology work like web development services, the following are some of them: Cost reduction by outsourcing from low-cost location Tax and business benefits for doing business in some countries Effective tapping of specific skills and striking the balance between knowledge, skill and labor costs. Opening up newer markets by expanding presence into newer locations Mitigation of certain work and business-related risks such as HR delays, attrition, and scalability. Balancing the...
Understanding Digital Marketing Ecosystem for Enterprises

Understanding Digital Marketing Ecosystem for Enterprises

According to a report by Econsultancy, every three in 10 companies outsource their display (28%) and paid search (30%) advertising initiatives to agencies. Also, 62% of companies outsource their content marketing as per a report by the Content Marketing Institute (CMI).   This is proof that companies have started to realize the benefits of outsourcing digital marketing which is driving them to shift from doing the work in-house to outsourcing the work. But, what are the advantages of digital marketing outsourcing and how should one choose the right agency? Read on to find out. 1. Knowledge: No one person can have all the knowledge. To make a digital marketing team in the present day, you require graphic designers, copywriters, social media experts, SEO specialists, project managers, and media buying experts as well as strategies and software for automated marketing. But, by outsourcing digital marketing, you get all this as one team which is ready to work with you with minimal attention from your side. You just need one in-house person who gets the team utilized and takes the digital marketing efforts to the web. 2. Expense: It is costly to choose in-house personnel for digital marketing services as digital marketing needs digital tools. It is not just the MacBook that is expensive; the cloud-based software required to do the job is also expensive. Besides this, the marketing team further requires the latest computer hardware, a robust file server on the cloud, a task management system, a reporting system, and a filing system which means that you require an IT support person to make it all work. The costs of all this can run...

A Complete Outsourcing Guide for Newbies

If you are considering outsourcing a project to an offshore team for the very first time, you might be nervous – and that’s normal. There’s a lot goes into a successfully outsourced project. With more than 12 years of experience in managing outsourced development projects, we have seen our share of successes. After more than 1000 projects delivered, we put together this handy guide to help you navigate outsourcing for the very first time. Why Outsource? What Can Be Outsourced? Outsourcing has become an increasingly popular solution for businesses throughout the world. Some of the most common reasons a business may choose to outsource work include: Reduce time to complete a project Gain access to additional talent Free internal resources for other purposes A shift in company focus or objectives Decrease and control operating costs And it may come as no surprise that IT related projects, such as app and web design, top the list of jobs frequently outsourced to offshore development teams. That trend is expected to continue into the foreseeable future. Source – A.T. Kearney For several years now, India has been rated as the top choice for offshore development. That is largely due to its relatively large access to talent combined with fairly low costs. Although just about every type of job can be outsourced to an offshore team, there are also challenges that must be addressed. 5 Keys to Successful Outsourcing Before selecting an offshore development team to handle your next project, give consideration to the following five keys to success. (1) Choose the Right Partner – It is vital that you select an offshore...
5 Tips for Project Managers to Successfully Outsource to India

5 Tips for Project Managers to Successfully Outsource to India

In today’s era, effective project management is a crucial aspect that aids in building a booming business. However, not every organization has all the resources necessary to execute projects at any given time. For this reason, they reach out to find the best project managers who can not only handle their work but also deliver them in a timely manner. Although hiring offshore project managers is a herculean task owing to find the potential candidate out of the global pool, outsourcing in India can be a viable option. Outsourcing Facts As a project manager, it may come as no surprise to you that there is a 57% hike in outsourcing in the United States in 2018 – and the top rated outsourcing country is India, which has maintained its top position since past many years.                 Source: Deloitte Global Outsourcing Survey 2016 India has been rendering services in a number of Outsourcing sectors namely IT-BPO, media, energy, travel and transport, healthcare and pharmaceuticals, and telecommunications. In fact, about 78% of the world businesses run only through outsourcing.                               Some of the most commonly cited reasons for outsourcing a project to India include:•  Reduction to expenditures up to 59%•  Corporate restructuring up to 57%•  Reallocation of Intellectual Capital up to 28%•  Solves capacity and time problems up to 47%   Cited Reasons for Outsourcing There can be several reasons why a business chooses to outsource, some of them include: Low levels of Staffing: Some businesses do not possess adequate staff required...

Importance of Prototype in outsourcing Projects

One of the most effective and profitable business models used in recent times is Outsourcing. Projects are extensively outsourced for the quality and cost-effectiveness that this approach is capable of offering. There are a number of project development models that different companies use depending upon their client’s requirements. Every project is different and need a different approach to be handled. Especially, new business project needs to be taken care of with great care. That is why it is important to analyses the business requirements before going ahead with development. Analyzing business requirements helps in defining scope of the project as well as in determining what problems can be faced during the project development stage and what possible solutions can be used to address them. Therefore, most popular model amongst all the available options is the Prototype Model. The Prototype Model is used for development of projects for which the requirements are not explicitly declared or are not sure. In such scenarios, a prototype is developed and shown to ensure that development is advancing in the right direction. The prototype is then built upon, and the output of every stage of development is a product, which is a step closer to the final product. Prototype Model is suited for projects with an unclear requirement sets it ensure that the project is completed to the best of the company’s ability and capacity. The key elements of the process followed for the prototype approach of development and how it is important for projects are discussed in the sections that follow. Following a Well-Defined Process There are a number of models and process...