Redesigned and rebuilt FranklinCovey's website for a richer digital experience

FranklinCovey is a global leadership development company with 2,000+ associates operating across 150+ countries, providing training, content, tools, and methodology to help organisations achieve lasting changes in human behaviour.

They wanted to rebuild their existing static website as a high-performance, scalable, dynamic platform — with richer interactivity, single-point access for tools and events, and multi-language support for global clients.

• Existing website was static, built on a third-party module with limited features and a basic design.
• Few interactive components made the site monotonous and low-engagement for returning visitors.
• No single-point access existed for tools, methodologies, content, and events calendar.
• The site lacked responsiveness, limiting the experience for users across devices globally.
• Multi-language support was absent, restricting effective reach across FranklinCovey's 150+ country footprint.

1. Page-by-page wireframing

The team produced detailed wireframes for every page — mapping picture placement, content layout, interactive plugins, and animations before any development began.

2. Modern front-end rebuild

HTML5, CSS3, and JavaScript replaced the old third-party module, with jQuery and Bootstrap added for front-end flexibility, visual consistency, and performance across the site.

3. Interactivity and animation scripted in

High-end scripts — including particle.js, SmoothScroll, animate, and neo page — delivered smooth navigation, background animation, and a dynamic visual experience without compromising load times.

4. Responsiveness and global access by design

The rebuilt site included responsive features for personalised, device-appropriate experiences, and multi-language access to serve FranklinCovey's global client base across 150+ countries.

Core Website & Micro-sites

• Core website and micro-sites redesigned and redeveloped end-to-end
• HTML5, CSS3, and JavaScript rebuild replacing the legacy third-party module
• jQuery and Bootstrap front-end with MySQL database for data and content management

Interactive Features & UX

• Text and picture animations using particle.js, animate, and neo page scripts
• SmoothScroll and page-level navigation scripts for fluid, distraction-free browsing
• Event calendar integrated for upcoming events and programme scheduling
• Multi-language access for global clients across 150+ countries

Platform Architecture

• Single-point access portal for tools, methodologies, content, and events calendar
• Responsive design delivering a personalised experience across all devices

FranklinCovey's website moved from a static, limited third-party platform to a scalable, high-performance digital experience. The rebuild delivers rich animation, smooth navigation, multi-language access, and a single-point portal for tools and content — serving a global audience without complexity.

Business Impact

• Static website rebuilt as a scalable, dynamic platform on modern front-end technologies
• Interactive animations and smooth navigation added across all pages
• Event calendar providing global visitors visibility of upcoming programmes
• Multi-language access extended reach across FranklinCovey's 150+ country footprint
• Six-year partnership with Classic Informatics supporting continued site development