Rebuilt and unified parcel operations for an Australian logistics network across 1,700+ locations

• The platform was managed by an external team that lacked the capacity to scale it as the business grew
• HUBBED had no ownership of its codebase or infrastructure, limiting its control over its own technology
• Each carrier was connected individually with no central system, making the partner network difficult to manage
• Click and collect, returns, failed deliveries, and inbound and outbound consignments were handled across a fragmented setup with no unified process
• There was no standard way to onboard new retail partners, agents, or locker locations
• Rebuilding a live platform processing thousands of daily transactions without any downtime was a significant operational risk

1. Mapped before proposing anything 

We mapped every workflow, carrier connection, and system dependency before proposing any changes. This gave us a clear picture of what the platform needed to do before we decided how to change it.

2. Rebuilt progressively 

We rebuilt the platform progressively — not all at once — so the live service stayed up throughout. A team of seven covering backend, frontend, API development, and infrastructure worked in stages to move fast while keeping risk low.

3. Set non-negotiables from the start 

Security, reliability, and network scalability were set as fixed requirements from the start — not decisions left for later.

Platform / System Design

• A single platform accessible via web, tablet, and mobile — used by carriers, retail partners, agents, and locker networks
• Built to manage the full parcel journey — click and collect, returns, failed deliveries, and inbound and outbound consignments — in one place
• Modular structure so new carriers, partners, and services can be added without changing the core system

Key Features Delivered

• End-to-end parcel workflows covering click and collect, returns, failed delivery, and inbound and outbound consignments
• Locker management for 7-Eleven locations — delivery agents drop off at a kiosk, the system assigns a locker, and the customer collects using a PIN
• Standard onboarding process for retail partners, agents, and locker locations
• Secure, account-based access for every partner and agent with location-code authentication at drop-off points

Integrations / Automation

• Direct API connections to Toll, DHL, TNT, UPS, and CouriersPlease for live consignment and tracking data
• Webhook-based notifications so customers and carriers are updated immediately when a parcel is dropped off or a delivery fails
• Automated locker assignment and parcel status updates across all workflows

Governance / Scalability / Security

• Full codebase and infrastructure transferred to HUBBED — giving the business direct ownership for the first time
• Platform migrated to the new setup with zero downtime
• 20 production servers managed as part of an ongoing technology partnership

HUBBED moved from a platform it did not own or control to one built around its actual operations. Every parcel workflow, carrier connection, and partner type now runs through a single system the business manages directly.

Business Impact

• Full ownership of the platform established — no longer dependent on an external team
• All parcel types handled in one place — click and collect, returns, failed deliveries, and inbound and outbound consignments
• New partners, agents, and locker locations can be added quickly through a single onboarding process
• Live carrier connections with Toll, DHL, TNT, UPS, and Couriers Please keep parcel data accurate across the network in real time
• Platform supports 1,700+ locations and 300+ partner networks processing over 10,000 transactions daily